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Guide

How to research a stock with AI

AI makes stock research faster, but only if you keep the order of operations. This is a seven-step workflow you can repeat on any ticker, with the prompts that work at each stage and the mistakes that quietly ruin the output.

The seven steps

  1. Step 1

    Start with the business, not the chart

    Before any AI output, answer in one sentence what the company sells and who pays for it. If you cannot, no amount of analysis will help — the numbers will have no context to sit in.

  2. Step 2

    Pull provider-verified fundamentals

    Revenue, earnings, margins, free cash flow, and share count. Use a tool that names its data source and returns the same figures on a second run. Note anything odd — a stock split, a one-off charge, a negative earnings quarter.

  3. Step 3

    Check the trend, not the snapshot

    One quarter tells you almost nothing. Look at several quarters of revenue growth and margins together, and ask whether the direction is improving, flat, or deteriorating.

  4. Step 4

    Value it with more than one method

    Earnings-based multiples break down for unprofitable companies, so pair them with a sales-based or cash-flow-based view. Where the methods disagree, the disagreement itself is the insight.

  5. Step 5

    Model bear, base, and bull scenarios

    Write down the assumption behind each case — growth rate, margin, exit multiple. A single price target hides the risk; three cases show you how much you are relying on things going right.

  6. Step 6

    Compare against analyst consensus

    Not to follow it, but to find out where you differ and why. If your base case is far above consensus, name the specific reason. If you cannot, revisit your assumptions.

  7. Step 7

    Size the position against your portfolio

    Check sector concentration and overlap with what you already hold, then decide the position size before you buy. Finish by writing a two-line thesis and the condition that would prove you wrong.

Prompts that actually help

First look

Explain this company's business model, main revenue segments, and biggest competitive risk in plain language.

Earnings quality

Compare reported earnings with free cash flow over the last four quarters and flag any one-off items or accounting changes.

Valuation check

Value this company using both an earnings multiple and a sales multiple, state the assumptions, and explain which is more appropriate and why.

Bear case

Argue the strongest bear case using only figures from the financial statements, and state what would have to happen for it to play out.

Portfolio fit

Given my existing holdings and sector weights, what does adding this position do to my concentration and exposure?

Notice what these have in common: each one asks the model to state its inputs. A prompt that asks for a conclusion without inputs gives you something you cannot check.

Step two in practice looks like AI stock analysis: earnings breakdown — the six layers of an earnings report and how to keep an AI read honest.

This workflow runs in any tool, which makes it a fair way to test two of them side by side — see best stock research apps: how to compare them for the five categories of research app and six checks to run before you commit to one.

Five mistakes to avoid

  • Accepting a number without checking which provider or filing it came from.
  • Asking for a price prediction instead of a scenario range.
  • Letting the AI write the thesis for you, so you have nothing to test later.
  • Ignoring share count changes after buybacks or a stock split, which distorts per-share figures.
  • Researching in isolation and only thinking about position size after you have already bought.

Keep reading

Run this workflow in one place

Ticker-Terminal covers every step above — verified fundamentals, dual-method valuation, bear/base/bull forecasts, analyst consensus, and portfolio fit — from a single ticker search.

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